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Graphic design history

Graphic design is the applied art of using graphic elements and text to communicate an idea or concept. It is used for creative purposes in many types of media, such as printing, motion pictures, digital media, product decoration, packaging and basically in any domain that requires visual elements.

In the context of Web site design, graphic design involves the creation of all the visual elements of a site, including page layout, content layout, background imagery, color scheme, navigation buttons, logo design, banners etc.

Regarding the history of graphic design, it can be considered as existing since the appearance of the written word. However, as a separate entity it can be traced back to the late 19th century.

There are several fundamental principles of graphic design that apply not only to the printed materials but also to Web-based visual elements and which include: light, color, space, layout, visual hierarchy, balance, pattern, contrast, proportion and unity.

The first graphic design proof is represented probably by the Paleolithic cave paintings in Lascaux, caves that exists in southwestern France. As mentioned before, more certain proofs started with the birth of the written language, somewhere in the 3rd or 4th millennium BC, when the evolution of Western alphabets began. These represent significant parts in the evolution of graphic design, as they can be considered the milestones of its creation.

The Diamond Sutra is the oldest complete printed book and a good example of graphic design that could be acceptable even in our days. It dates back to 868 A.D. and according to the " The Shambhala Dictionary of Buddhism and Zen " it is:

"An independent part of the Prajnaparamita Sutra, which attained great importance, particularly in East Asia. It shows that all phenomenal appearances are not ultimate reality but rather illusions, projections of one's own mind ... The work is called Diamond Sutra because it is 'sharp like a diamond that cuts away all unnecessary conceptualizations and brings one to the further shore of enlightenment.'"

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